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Category: Expert Advice From Misty Lown
Studio Owner Dance Recital Checklist: 4 Weeks Out

Studio Owner Dance Recital Checklist: 4 Weeks Out

I remember it so clearly...during one of my early years of studio ownership, I was sitting at the kitchen table with my head in my hands, completely paralyzed and overwhelmed. We ...

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Making the Most of Your Studio Dance Recital

Making the Most of Your Studio Dance Recital

Of the many hats studio owners wear, one of the most important ones is that of a marketer for our business. In fact, if you think of all of the ways you have marketed your studio ...

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Dance Class Size: Why 9 Students Are Much Less Profitable Than 8

Dance Class Size: Why 9 Students Are Much Less Profitable Than 8

About seven years ago I was a partner in a business that managed five daycare centers. It was an excellent learning experience, but one lesson continues to rise above the rest: ...

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4 New Ways to Increase Dance School Registration

4 New Ways to Increase Dance School Registration

When I was a child and my mom went to enroll me in dance classes, there was only ONE OPTION: sign up for a weekly class for an entire school year. In fact, enrolling in a weekly, ...

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Four Ways to Evaluate Your Dance School Enrollment

Four Ways to Evaluate Your Dance School Enrollment

As I travel the country talking to studio owners the question I hear exchanged more often than any other is some version of: “How big is your studio?” I understand the motivation ...

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Dance Studio Teacher Staff Meetings That ROCK

Dance Studio Teacher Staff Meetings That ROCK

The school supply lists are posted at Target, the mailbox is filling up with registration paperwork for my children’s schools and Facebook is blowing up with pictures of kids in ...

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First Impressions Still Matter

First Impressions Still Matter

In business we call it “first impressions.” Psychologists call it “thin slicing.” Regardless of what you call it, career experts say it takes just three seconds for someone to ...

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Summer Dance Camps and More: Filling Hours at Your Studio

Summer Dance Camps and More: Filling Hours at Your Studio

To borrow a made up word by one of my favorite bloggers, Glennon Doyle Melton, Summer is a BRUTIFUL season at the dance studio. BRUTIFUL? Yes. Beautiful + brutal = brutiful. ...

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Dance Studio Registration: Back-to-School Starts TODAY!

Dance Studio Registration: Back-to-School Starts TODAY!

It’s mid-April, right? If you own a dance studio, that’s not EXACTLY true. It may be the middle of April on your Google calendar, but if you are like me, your mind is somewhere ...

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Backstage Management Tools for Dance Recitals

Backstage Management Tools for Dance Recitals

As a studio owner, I have three lists running in my brain at all times. I’m always asking myself the following three questions: What needs to be done today? What needs to be ...

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Parent Teacher Conference for Dancers

Parent Teacher Conference for Dancers

Looking back, I feel like I have had three different lives as a studio owner: Studio owner before kids. Studio owner with young kids. Studio owner with kids in other ...

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7 Ways to Ensure a Strong Dance Summer

7 Ways to Ensure a Strong Dance Summer

As I sit down to write this article, it’s 10 below zero outside the doors of my studio. We are in the depths of winter in Wisconsin and summer is on my mind. But, I’m not thinking ...

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It’s Halftime: Mid-Season Dance Teacher Reviews

It’s Halftime: Mid-Season Dance Teacher Reviews

It's halftime! No, I’m not talking about football (and I call the Packers’ mid-game break “intermission” anyway). I’m talking about halftime of the DANCE SEASON—the midway point ...

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Dance Studio Registration Tips – The Final PUSH

Dance Studio Registration Tips – The Final PUSH

When I started my business, I started dance studio registration in June of each year and closed it in early November because that was when we measured students and ordered recital ...

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Profitable Recital Costumes Start Now

Profitable Recital Costumes Start Now

No one in our industry would question that producing a recital takes the TOP spot for biggest project of the year. Coming in at a close second, however, is the process of ordering ...

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