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5 Ways to Use the TutuTix POP App and Boost Your Recital Revenue

TutuTix POP

Thanks to the new TutuTix POP app, dance studios can now accept credit card payments AT their recitals. POP makes it easier for dance families to make purchases at events, and can help generate extra income for studios. If you haven’t been able to accept credit cards in the past, or you’d like a simpler, low-cost way to accept credit cards and collect sales proceeds, take a look at these 5 ways you can now offer more to your dance families.

Tickets

Dance studios who use TutuTix offer tickets to dance recitals online, letting family and friends of dancers purchase tickets ahead of time, without having to wait in line on ticket day. But, sometimes those family members and friends aren’t able to get tickets early, and instead need to purchase them on the evening of the event.

No problem!

Now they don’t need to show up with cash in order to see their favorite dancers perform. The TutuTix POP app will simply scan their credit card, and you can give them a beautiful TutuTix ticket with their seat number for the evening.

Souvenir Ticket Fan

Flowers

Many studios offer packages prior to the recital that include flowers for dancers following the performance. But, depending on the studio, flowers might instead be offered for sale at the venue at the performance itself.

Just like tickets, dance studios can now receive credit card payments for flowers, making it that much easier for dancers to be celebrated after the finale.

Branded Dance Studio Merchandise

When we say merchandise we’re thinking:

  • Branded t-shirts
  • Branded bags
  • Water bottles
  • Bumper stickers

And whatever other merchandise your studio has to show off some dancing spirit! A dance recital is the perfect time to set up a merchandise table, since family and friends will be excited about the event. Attendees are likely to see merchandise on the day of the event and buy items as gifts for their dancer.

Plus, you want your dancers wearing some studio swag around over the summer! Branded clothing items and other merchandise are a great way to get some word-of-mouth marketing for your studio going around in the local community.

Souvenirs (like DVDs)

Besides merchandise, souvenirs act more like memories of the event, and might include items like DVDs, photo packages, or souvenir playbills.

With TutuTix, you can offer packages for items like these before the recital itself that include bundled items, including a ticket to the event.

However, you can also take orders for DVDs or sell printed programs at the event, and can now accept credit cards for these higher-ticket items! Souvenirs can be a special way to remember a big performance, and by accepting credit cards you offer one more way for family to go home and receive a DVD of the evening’s dances.

Concessions

Depending on the venue in which your studio performs, you may or may not be able to sell concessions during the performance. For those venues that do allow concessions, being able to accept credit cards can be a great solution if there isn’t an ATM nearby.

Some of the most common buyers of concessions are dance parents who may have arrived a little earlier in the evening to drop off their dancer on time, but haven’t had a chance to get dinner! If your venue allows concessions, they can be a big lifesaver for your dance parents.

Mollie Durbin

Mollie Durbin is the Marketing Director of TutuTix. She digs all aspects of marketing, from digital to traditional, and is proud to play a small role in helping TutuTix clients take over the world.